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  <url>
    <loc>https://getpurevenom.com/blogs/build-log/log1</loc>
    <lastmod>2026-10-10T10:44:10-04:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0788/5347/2514/articles/pv-001-was-going-to-be-stainless-steel-but-steel-rusts-build-log-1-4269980.jpg?v=1791581022</image:loc>
      <image:title>the first PV-001 was a steel can. its rims killed it.</image:title>
      <image:caption>Close-up of the threaded mouth on the stainless steel can PV-001 started as.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://getpurevenom.com/blogs/build-log/we-changed-the-flask-after-people-had-already-paid-for-it-build-log-2</loc>
    <lastmod>2026-10-10T10:44:10-04:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0788/5347/2514/articles/we-changed-the-flask-after-people-had-already-paid-for-it-build-log-2-3771985.jpg?v=1791581041</image:loc>
      <image:title>people had paid. we changed the flask.</image:title>
      <image:caption>The stainless steel can beside the titanium PV-001 flask that replaced it, on white.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://getpurevenom.com/blogs/build-log/we-put-one-flask-in-the-dishwasher-build-log-3</loc>
    <lastmod>2026-10-10T22:03:08-04:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0788/5347/2514/articles/we-put-one-flask-in-the-dishwasher-3492934.jpg?v=1791684188</image:loc>
      <image:title>we put one flask in the dishwasher.</image:title>
      <image:caption>we put one flask in the dishwasher. - Pure Venom</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://getpurevenom.com/blogs/build-log/10-samples-on-a-shelf-not-one-of-them-shipped-build-log-4</loc>
    <lastmod>2026-10-10T13:16:35-04:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0788/5347/2514/articles/10-samples-on-a-shelf-not-one-of-them-shipped-build-log-4-4926401.webp?v=1791581214</image:loc>
      <image:title>a flask sample came back. the black was not black enough.</image:title>
      <image:caption>Five rejected PV-001 sample flasks in a row on a white backdrop, each with a different print of the skull.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://getpurevenom.com/blogs/build-log/we-ruined-the-formula-ourselves-build-log-5</loc>
    <lastmod>2026-10-10T22:03:11-04:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0788/5347/2514/articles/we-ruined-the-formula-1596316.webp?v=1791684191</image:loc>
      <image:title>we ruined the formula.</image:title>
      <image:caption>we ruined the formula. - Pure Venom</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://getpurevenom.com/blogs/build-log/six-bottles-on-a-shelf-four-lost-the-color-at-the-top-build-log-6</loc>
    <lastmod>2026-10-10T22:03:13-04:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0788/5347/2514/articles/eight-bottles-of-body-wash-four-had-turned-gray-at-the-top-7017602.jpg?v=1791684193</image:loc>
      <image:title>eight bottles of body wash. four had turned gray at the top.</image:title>
      <image:caption>eight bottles of body wash. four had turned gray at the top. - Pure Venom</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://getpurevenom.com/blogs/build-log/we-rejected-our-own-formula-it-cost-us-half-a-year-to-find-out-we-were-wrong-build-log-7</loc>
    <lastmod>2026-10-13T19:06:06-04:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0788/5347/2514/articles/we-turned-down-our-own-formula-we-tested-it-in-the-wrong-bottle-2624098.webp?v=1791932766</image:loc>
      <image:title>we turned down our own formula. we tested it in the wrong bottle.</image:title>
      <image:caption>we turned down our own formula. we tested it in the wrong bottle. - Pure Venom</image:caption>
    </image:image>
  </url>
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